Strategy
Audience research, positioning, channel roles, objectives and a useful measurement framework.
I AM AGENCY SCHOOL
A practical programme built from agency workflows — from strategy and content to delivery, measurement and client communication.
Explore the programme ↓Learn how the parts of social media work together, then practise turning a brief into a clear, publishable and measurable system.
Audience research, positioning, channel roles, objectives and a useful measurement framework.
Pillars, formats, editorial planning, copy and a workflow that can survive a real client calendar.
References, briefs, mobile production, design systems, short-form video and quality control.
Platform adaptation, approvals, community workflows and practical risk management.
Organic distribution, paid social fundamentals, creator work, experiments and interpreting results.
Briefing, proposals, scope, reporting, feedback and building a sustainable specialist practice.
Programme format, dates and cohort language are confirmed before enrolment.↗
Submit an enquiry and we will share the current schedule and entry requirements.↗
No prior agency experience is required; practical commitment is.↗
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